The Marketing Department offers a fresh, innovative perspective into the world of
business. We make it our priority to create solid foundations and personal networks
with our faculty, peers and future employers alike. Whether it’s promoting a product,
service and idea, or studying consumer behavior, logistics and supply chain–the Marketing
Department is sure to bring unique mindsets together and make something bigger. In
the College of Business, you’re not just a student, you’re part of the community.
Join us in our mission of providing growth and opportunity. There has never been a
better time to join the Department of Marketing and major in Marketing and/ or Supply
Chain, Logistics and Operations Management.
A Letter from our department head, Dr. Ismet Anitsal
I would like to extend a warmest welcome on behalf of the faculty and staff of the
Marketing Department. I am thrilled with your interest in the Marketing and/ or Supply
Chain, Logistics and Operations Management programs. You are in good hands as you
complete your degree here, and the career opportunities are endless.
Why choose Marketing?
Missouri State University is considered to have one of the largest marketing programs
in the Midwest, we offer multiple career-focused specializations in marketing and
supply chain management–each providing core foundation theories and strategic application.
Our department comprises various tracks in marketing, such as: Marketing Management,
Advertising and Promotion, Marketing Research, Professional Sales, and Supply Chain,
Logistics, and Operations Management. We offer experiential learning opportunities
through our student-centered instructional approach, and various student organizations,
such as: Advertising Club, Advertising Team, Delta Sigma Pi, FBLA-Phi Beta Lambda,
Logistics and Supply Chain Management Association, Marketing Club (AMA), and Sales
Team. At Missouri State University’s Marketing Department, you’ll find well-versed
academic leaders dedicated to your growth through the years and unlocking your true
unique potential. Within our department, I know you will find your passion among our
offerings and opportunities.
Marketing Careers Today
Now more than ever, individuals with marketing and supply chain degrees and backgrounds
are highly sought-after. The recent pandemic has shed light on businesses in that
marketing and supply chain are incredibly crucial for their success. Studying marketing
or supply chain will help enable you to become a critical thinker and problem solver.
Not only do these disciplines have so many different branches and avenues, they also
provide you with job security–no matter the path. During your time at MSU, you will
learn cutting-edge tools and applications to make yourself stand out among the crowd
and gain a competitive edge in the marketplace or marketspace.
Get ready to be a part of something bigger, and make it something better.
Create, promote, sell, deliver – place yourself at the center of everything. I encourage
you to take the first steps to better yourself and grow in the field of Marketing
and/ or Supply Chain, Logistics and Operations Management. I look forward to meeting
you and ensuring that you receive the quality education you deserve while studying
here at MSU.
Welcome to the Department of Marketing!
Ismet Anitsal, PhD