Marketing Undergraduate Program

In Missouri State’s marketing program, you’ll gain a comprehensive education while following a track option that supports your interests and goals.

Track options

Choose a track option for your customized major.

All track options in Marketing are available to complete on campus, online or a mixture of both.

Always in pursuit of a great idea? Learn to manage creative challenges, deadlines and group dynamics.
Think big picture? This track is all about strategy, organization and brand development.
Love solving puzzles? This track emphasizes details, data and analysis.
Want to be the face of a company? This track is ideal for people who want to develop and nurture relationships.

Looking for a minor?

A marketing minor will bring principles of branding, strategy and analysis into your curriculum.

Getting started at Missouri State