In Missouri State’s marketing program, you’ll gain a comprehensive education while taking courses that support your interests and goals.
Course options
Select a total of 15 credit hours from any of the following courses.
Most courses are three (3) credit hours. Research and reading courses vary from 1-3 credit hours.
The marketing major can be completed on campus, online or a mixture of both.
Courses
Advertising
Always in pursuit of a great idea? Learn to manage creative challenges, deadlines
and group dynamics.
- MKT 354 Principles of Advertising
- MKT 456 Advanced Advertising
- MKT 510 Digital and Social Media Marketing
- MKT 515 Contemporary Issues in Advertising/Promotion
Courses
Sales
Want to be the face of a company? These courses are ideal for people who want to develop
and nurture relationships.
- MKT 352 Professional Sales
- MKT 451 Advanced Professional Sales
- MKT 452 Sales Management
Courses
General marketing
Love solving puzzles? These courses emphasize details, data and analysis.
- MKT 360 Marketing Research
- MKT 365 Introduction to Logistics
- MKT 368 Supply Chain and Operations Modeling
- MKT 392 Education Abroad in Marketing
- MKT 464 Global Supply Chain Management
- MKT 570 Marketing Analytics
Courses
Other courses
Looking for a different path? Preview the business world with an internship, or pursue
advanced readings and research on business topics.
- MKT 494 Executive Internship-Marketing
- MKT 496 Readings in Business Administration-Marketing
- MKT 497 Topics in Marketing
- MKT 596 Research Issues and Problems: Marketing
- QBA 337 Applied Business Statistics
Looking for a minor?
A marketing minor will bring principles of branding, strategy and analysis into your curriculum.
Getting started at Missouri State