Marketing Four-Year Degree Plan: Advertising and Promotion option

The following is a sample schedule for this major - your actual schedule may vary.

*Marketing List*

Choose 15 hours from:

Advertising Courses:

• MKT 354  - Principles of Advertising
• MKT 456 - Advanced Advertising
• MKT 510 - Digital and Social Media Marketing
• MKT 515 - Contemporary Issues in Advertising/Promotion

Sales Courses:

• MKT 352 - Professional Sales
• MKT 451 - Advanced Professional Sales
• MKT 452 - Sales Management

General Marketing Courses:

• MKT 360 - Marketing Research
• MKT 365 - Introduction to Logistics
• MKT 368 - Supply Chain and Operations Modeling
• MKT 392 - Education Abroad in Marketing
• MKT 464 - Global Supply Chain Management
• MKT 570 - Marketing Analytics

Other Marketing Courses:

• MKT 494 - Executive Internship - Marketing
• MKT 496 - Readings in Business Administration - Marketing
• MKT 497 - Topics in Marketing
• MKT 596 - Research Issues and Problems: Marketing
• QBA 337 - Applied Business Statistics

GPA &credit hour requirements

For Admission to College of Business (COB): Student must earn a minimum of 2.00 Missouri State GPA and a minimum of 2.50 combined GPA for admission to COB AND to take upper division COB courses.

For Graduation: Students must obtain a 2.50 GPA in all upper-division (300+) in their College of Business business unit coursework taken at Missouri State University.

For Graduation: Students must complete at least 120 hours. Of those 120 hours, at least 40 hours must be upper division (300+) level. Electives may be needed to meet these requirements.