Marketing Four-Year Degree Plan: Marketing Research option
The following is a sample schedule for this major - your actual schedule may vary.
The following degree plan, last reviewed 07-05-2022, is based on the 2022-23 catalog and Missouri State general education requirements.
First semester (fall)
| Courses | Hours |
|---|---|
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| Physical Science w/lab or Life Science w/lab | 4 |
| Total hours | 15 |
Second semester (spring)
| Courses | Hours |
|---|---|
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| Human Cultures - Humanities | 3 |
| Total hours | 15 |
Third semester (fall)
| Courses | Hours |
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| Human Cultures - Arts | 3 |
| Total hours | 15 |
Fourth semester (spring)
| Courses | Hours |
|---|---|
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| Physical Science or Life Science | 3 |
| Cultural Competence (Take ANT-100, GRY-100, IDS-297, OR REL-110 to also count on globalization list) | 3 |
| Total hours | 15 |
Fifth semester (fall)
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| Total hours | 16 |
Sixth semester (spring)
| Courses | Hours |
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| Marketing Research List | 3 |
| Total hours | 15 |
Seventh semester (fall)
| Courses | Hours |
|---|---|
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| Marketing Research List | 3 |
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| General Elective to bring total to 120 | 3 |
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| Total hours | 15 |
Eighth semester (spring)
| Courses | Hours |
|---|---|
| General Elective to bring total to 120 | 2 |
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| Marketing Research List | 3 |
| Total hours | 14 |
* Marketing Research List*
MKT 410 - Service Marketing
MKT 510 - Digital and Social Media Marketing
ITC 535 - Machine Learning
ITC 555 - Data Visualization
MGT 397 - Business Report Writing
TCM 337 - Quality Control and Measurement
TCM 359 - Principles of Project Management
GPA & credit hour requirements
Electives, as needed to bring total credit hours to 120 and upper division hours (300+) to 40.
GPA requirements include a minimum 2.00 Missouri State GPA and a minimum 2.50 combined GPA to apply for admission to the College of Business.
Degree plan last reviewed 07-05-2022.