Increase Alumni Engagement

Develop initiatives to grow, strengthen and reimagine University Advancement programming to educate and engage every Bear

• Develop events and activities:
  • Expand Dinner with Eight Bears by adding a spring event and increasing the number of students and employees who participate by identifying and addressing barriers to participation.
  • Implement low-cost engagement opportunities such as Coffee with a Bear.
• Promote curricular and co-curricular opportunities:
  • Connect alumni to living-learning communities.
  • Offer opportunities for alumni to engage with students in introductory and capstone courses.
  • Encourage colleges to invite alumni to engage with students by delivering guest lecturers, hosting workshops, and serving as mentors; encourage colleges to report those engagements to the Foundation.
• Build alumni benefits:
  • Reinforce alumni connections and build relationships with the children of alumni by providing small gifts at key milestones.
  • Provide small gifts to current students as they complete milestones in their college careers.
  • Use the MSU app and other tools to encourage alumni to participate in campus events.
  • Offer discounts to alumni.
  • Promote Bear-owned businesses.
• Streamline data collection
  • Consolidate efforts to track alumni information and increase access to that information.
  • Review the exit survey’s utility as a mechanism to collect information about student outcomes.
  • Create more pre-graduation touchpoints to prepare students to keep in touch with the university, including providing non-university email addresses.