Dr. Jenifer J. Roberts


Merchandising and Fashion Design

Role: Faculty
Campus: Springfield

Postal mail

Missouri State University
Merchandising and Fashion Design
901 S. National Ave.
Springfield, MO 65897



  • PhD, General Business Administration emphasis in Marketing, Northcentral University, 2017
  • MEd, Textile and Manufacturing Management, Missouri State University, 1994
  • BS, Clothing, Textiles and Merchandising, Missouri State University, 1993


  • Entrepreneurship
  • Merchandising Math
  • Merchandise Planning
  • Fashion Show Production
  • Product Development III
  • Pre-Internship
  • Senior Seminar

Research and professional interests

  • 2011 ITAA Annual Conference, Oral Presentation: Using a Fashion Promotions Class for Community Outreach Enabling Girl Scout Troops to Earn Fashion Badges While Engaging Them in the Industry through Kaledo Style, Design Concepts and Fashion Promotions.
  • 2010 ITAA Annual Conference, Oral Presentation: Using Study Tours in Conjunction with Alumni and Creative Use of Technology to Place Students from the Midwest in Prime Fashion Merchandising and Design Internship Opportunities.
  • Internship recruitment
  • Study tours
  • Co-lead and secured $924,000 Lectra Grant for new Kaledo “Style” software
  • MSU Sustainability Conference 2009 and 2010
  • Raised over $80,000 for spring fashion show production from 2003-2011.
  • Published photography in History of Design