Colors

The school colors for Missouri State University are maroon and white. The system of marks allow for uses on print, electronic/web and apparel applications.

The uses of maroon are acceptable for the following applications:

Print

Spot color — Pantone 505
Four color process — C=0, M=100, Y=65, K=75
Foil — M408

Electronic/Web

R=94, G=0, B=9
Hexadecimal 5E0009

Apparel

Madeira Thread #1236
Robison-Anton #2376

For apparel, no colors other than maroon, white and black can be used in the Bear Head logo, and accompanying wordmark, if applicable.

The light fabric colors of khaki, beige and tan can appear in the white areas of the Bear Head logo when silkscreened on garments. For embroidery, khaki, beige or tan thread may be used in place of white thread.

Color Palettes

The central websites of the Missouri State campuses have similar designs with different color palettes. When choosing your website colors, please consider using the color palette of your campus. Using this color palette helps align your website with the appropriate prospective undergraduate marketing efforts and the appropriate campus.

Avoid using the official color of other campuses as the primary color of your website. For example, Missouri State-Springfield websites should avoid using blue as a primary color because this can cause confusion with websites on the Missouri State-West Plains campus.

In the following palettes, the official color of the campus is marked with two asterisks(**), and this color is used as the primary color on the websites. The other colors are used to accent the web pages. The letters/numbers associated with each color are the hexadecimal and RGB color values used to achieve the color.

Missouri State University-Springfield

Official university color **

The official maroon color is applied to headers, logos and links in the webpage template.

  • Hexadecimal: #5E0009
  • RGB: (94, 0, 9)

Additional color palette choices

  • Hexadecimal: #B9AB98
  • RGB: (185, 171, 152)
  • Hexadecimal: #DC9228
  • RGB: (220, 146, 40)
  • Hexadecimal: #FFEEBB
  • RGB: (255, 238, 187)
  • Hexadecimal: #D9DA55
  • RGB: (217, 218, 85)
  • Hexadecimal: #788E1E
  • RGB: (120, 142, 30)
  • Hexadecimal: #0667AC
  • RGB: (0, 130, 172)
  • Hexadecimal: #00395A
  • RGB: (0, 57, 90)
  • Hexadecimal: #CCDEF0
  • RGB: (204, 222, 240)
  • Hexadecimal: #BEC0C2
  • RGB: (190, 192, 194)

Missouri State University-West Plains

Official university color**

The official color is applied to headers, logos and unvisited/navigation hyperlinks in the webpage template.

  • Hexadecimal: #0055A4
  • RGB: (0, 85, 164)

Missouri State University-Mountain Grove

Official university color**

The official color is applied to headers, logos and unvisited/navigation hyperlinks in the webpage template.

  • Hexadecimal: #006633
  • RGB: (0, 102, 51)