Recommendations for Using YouTube

YouTube is a convenient way to upload and disseminate video content reliably to any number of potential users. If you have video materials related to your University unit, or are capable of producing new video content, YouTube is a means of supplying that video to your target audience.

Whether the content is re-purposed from YouTube on your web page or another social media site, or you direct users to your YouTube channel, the free uploading and hosting services provided by YouTube save University units the extra work of providing this themselves.

University units can use YouTube to:

  • Provide multimedia video support to existing content, making it more dynamic and engaging.
  • Share promotional videos to their target audience.
  • Record and share events, enhancing the sense of group participation by creating a visual record.
  • Keep informational and educational materials available to faculty, staff and students.