Missouri State University
Jennifer Saputo-Peterson

Jennifer Saputo-Peterson

  • Owner, Indigo Home
  • St. Louis, Missouri
  • Theatre

Alumna helps ‘set the stage’ with mobile shop in St. Louis

From standing in the spotlight to setting the stage for a home, she's learned how to make herself (and others) happy.

When alumna Jennifer Saputo-Peterson graduated from Missouri State in 2006, she wanted to use her bachelor’s degree in theatre to be a working actress in New York City, which she did from 2007-10. But now she helps St. Louisians set the stage for a happy home.

Brunching at a bakery with friends in early 2015, Saputo-Peterson saw a local mobile boutique—basically a food truck, but with clothes rather than eats—parked outside. She was inspired by the concept and thought she could apply her own flair to it.

“I’m not a girl who likes to shop for clothes, but drop me at Home Goods or Pier1 Imports and I'm occupied for a while,” said Saputo-Peterson.

“I figured there must be a mobile boutique for home decor. So I started doing a little research and found that there wasn't.”

Jennifer inside her boutique truck

Finding inspiration

By September 2015, Saputo-Peterson and her husband Mike had officially registered the business, and after months of work on the business plan and truck, they opened Indigo Home on June 18, 2016.

“We’re a completely hands-on operation. I cherry pick every item you find on the truck,” said Saputo-Peterson. “I choose pieces that tell me a story. I find inspiration everywhere I go and bring a bit of that into the truck.”

For instance, Saputo-Peterson painted the ceiling of the truck light blue much like the porch ceilings of homes in Charleston, South Carolina. This color, called “haint blue,” is believed to keep evil spirits away. Indigo Home also carries both local brands—four to be exact—as well as work from various designers around the world.

Jennifer and her husband

Keeping things cozy

Saputo-Peterson has a passion for making people feel comfortable and at home.

“We believe that it’s the little things that make your house a home, and that’s what we strive to bring you,” said Saputo-Peterson. “It’s that great picture frame holding a precious memory or that comfy blanket you curl up with on the couch at the end of a hard day.”

In a few years, Saputo-Peterson hopes the shop grows to become a brick and mortar store and eventually a lifestyle brand that provides accent pieces, home fragrance and even furniture.

Photos by Todd Studios Photography & Stationary