BS Four-Year Degree Plan: Advertising and Promotion Track

The following is a sample schedule for this major – your actual schedule may vary.

Meet with your advisor and review the class schedule before confirming your schedule.

Missouri State is committed to helping you graduate in four years.

The following is a sample schedule for this major - your actual schedule may vary.

The following degree plan is based on the 2020-21 catalog and Missouri State general education requirements.

First semester (fall)

CoursesHours
ENG 110 Writing I 3
GEP 101 First-Year Foundations 2
MTH 134 Algebraic Reasoning and Modeling 3
PSY 121 Introductory Psychology 3
Physical Science w/lab or Life Science w/lab 4
Total hours15

Second semester (spring)

CoursesHours
ITC 200 Critical and Creative Thinking Using Information Technology 3
COM 115 Fundamentals of Public Speaking 3
ECO 155 Principles of Macroeconomics 3
PLS 101 American Democracy and Citizenship 3
Human Cultures - Humanities 3
Total hours15

Third semester (fall)

CoursesHours
ACC 201 Introduction to Financial Accounting 3
ITC 201 Computer Applications for Business 3
ECO 165 Principles of Microeconomics 3
MGT 286 Business Communications 3
Human Cultures - Arts 3
Total hours15

Fourth semester (spring)

CoursesHours
ACC 211 Introduction to Managerial Accounting 3
LAW 231 Legal Environment of Business 3
QBA 237 Basic Business Statistics 3
Physical Science or Life Science 3
Cultural Competence (Take ANT-100, GRY-100, IDS-297, OR REL-210 to also count on globalization list) 3
Total hours15

Fifth semester (fall)

CoursesHours
LAW 332 Debtor and Creditor Rights and Remedies 1
FIN 380 Financial Management 3
HST 121 Survey of the History of the United States to 1877
or HST 122 Survey of the History of the United States since 1877
3
MGT 340 Principles of Management 3
MKT 350 Principles of Marketing 3
QBA 337 Applied Business Statistics 3
Total hours16

Sixth semester (spring)

CoursesHours
ENG 210 Writing II: Writing Across the Disciplines
or ENG 221 Writing II: Writing for the Professions
3
MKT 351 Consumer Market Behavior 3
MKT 354 Principles of Advertising 3
MKT 360 Marketing Research 3
MKT 364 Operations Management
or MKT 450 Supply Chain Management and Sustainability
3
Total hours15

Seventh semester (fall)

CoursesHours
MKT 380 Creative Advertising
or MKT 515 Contemporary Issues in Advertising/Promotion
3
MKT 464 International Logistics and Global Supply Chain Management
or MKT 474 International Marketing
3
ITC 429 Information Systems with Business Intelligence 3
Advertising & Promotion List* 3
General Elective to bring total to 120 3
Total hours15

Eighth semester (spring)

CoursesHours
MKT 456 Advanced Advertising 3
MGT 487 Strategic Management and Policy 3
General Elective to bring total to 120 2
MKT 472 Advanced Marketing 3
Advertising & Promotion List* 3
Total hours14

*Advertising & Promotion List*

MKT-352 - Professional Sales

MKT-380 - Creative Advertising or MKT-515 - Contemporary Issues in Advertising and Promotion

MKT-480 - Advertising Campaigns

ART-100 - Two Dimensional Design or ART 110 - Intro to New Media or ENG 373 - Writing with Technology

GPA & credit hour requirements

Electives, as needed to bring total credit hours to 120 and upper division hours (300+) to 40.

GPA requirements include a minimum 2.00 Missouri State GPA and a minimum 2.50 combined GPA to apply for admission to the College of Business.

Degree plan last reviewed 06-19-2020.