5108 Assistant Director, Web and New Media


TITLE Assistant Director, Web and New Media




IMMEDIATE SUPERVISOR Director of Web and New Media

MAJOR ADMINISTRATOR Chief of Staff/Assistant to the President for University Relations


The primary duties of the Assistant Director, Web and New Media are serving as project leader to guide web applications through programming, testing, and implementation, analyzing, designing, developing, and documenting web-related systems, and providing ongoing support to users through maintenance and troubleshooting. The Assistant Director, Web and New Media leads the web accessibility project and serves as second-in-command for the Web Services Department.


Education: A bachelor’s degree is required; a bachelor’s degree in an information technology field is preferred.

Experience: At least two years of technology project management experience are required. Two years of experience programming web sites are required. Experience programming in a team-oriented environment is preferred. Work experience in higher education is preferred.

Skills: Must be able to effectively manage multiple, complex web-based projects concurrently. Must be able to effectively communicate and collaborate with diverse constituencies with varying levels of technical knowledge. Effective interpersonal and organizational skills are required. Strong oral and written communication skills are required. Strong and current technical skills, including an understanding of web security principles, are required. An understanding of accessibility issues related to disabled users is required.

Effort: Extended periods of time working at a computer workstation are required.


1. Serves as project leader and assumes full responsibility for multiple concurrently assigned web projects and applications by conducting feasibility studies, evaluating costs, analyzing user needs, evaluating solution options, making recommendations, designing in-house web systems or subsystems, programming the systems or subsystems, developing testing criteria, establishing documentation to support the new systems, and collaborating with University units, committees, and programming areas as needed.

2. Assures the accessibility of all University web sites to all interested persons regardless of disability and compliance with state and federal laws regarding accessibility issues by developing, maintaining, and communicating policies for web access, administering the Web Access Action Plan, and assessing individual site accessibility.

3. Manages the finances, staffing, and projects of the student-based Web Works team that provides chargeback web programming and design services to University units.

4. Provides for continued growth and improvement of the Web and New Media Department by assisting in the development of short- and long-range goals for the department and by evaluating progress toward accomplishment of those goals.

5. Supports the academic component of the Web and New MediaDepartment by supervising student programmers within the office.

6. Serves as second-in-command and provides continuity of management for the Web Services Department by understanding the full scope of the department and assuming the duties and responsibilities of the Director of Web and New Media during absences or as directed.

7. Remains competent and current through self-directed professional reading, developing professional contacts with colleagues, attending professional development courses, and attending training and/or courses required by the Director of Web and New Media.

8. Contributes to the overall success of Web and New Media by performing all other duties as assigned.


The Assistant Director, Web and New Media is supervised by the Director of Web and New Media, supervises student employees, and assists in the supervision of full-time staff in the absence of the Director of Web and New Media.




Factor 1: Educational/Experience Requirements of the Job

Level 7 - 1379 Points: A combination of education and experience equivalent to a Level 7 as indicated by the Equivalencies Chart, when permitted by the Minimum Acceptable Qualifications.

Factor 2: Supervisory Responsibility

Level 4 - 1196 Points: Supervision of a work group including hiring, training, planning, and directing the work of employees. At this level the job often requires close supervision of a rather small number of permanent employees, and/or small numbers of part-time workers, graduate assistants, and/or student workers performing relatively complicated technical or skilled work, and/or other groups of employees at a similar level. At this level it is frequently necessary to train and instruct others, and plan and direct work. Supervisory responsibilities may consume moderate amounts of work time and may include general work planning tasks.

Factor 3: Skill, Complexity, and Technical Mastery

Level 7 - 2200 Points: Professional knowledge of the principles, concepts, and specialized complicated techniques of a profession. Knowledge of a wide range of information technology methods and procedures and specialized knowledge in one or more specific functions. Knowledge permits the incumbent to provide authoritative advice on difficult assignments such as planning advanced systems. Skill in applying knowledge through analyzing, designing, organizing, and developing major programs, systems, and networks.

Factor 4: Budgetary Control

Level 3 - 579 Points: Jobs at this level are responsible for identifying areas of need and for developing proposals that request funding to fulfill those needs.

Factor 5: Work Environment and Physical Demands

Level 1 - 25 Points: The work environment has only everyday discomforts associated with an office or commercial vehicle. The work area is adequately lighted, heated or cooled, and ventilated. Work is largely sedentary involving mostly sitting with occasional walking, standing, bending, or carrying of small items. No special physical demands are required of the work.

Factor 6: Work Impact and Effect

Level 4 - 3060 Points: Work products or services directly impact the work of other professionals, the development and operation of programs, affect major activities across units, and/or impact the well-being of large numbers of individuals. Typically the work is complex and may involve addressing conventional problems or situations with established methods or resolving critical problems or developing new processes or models to address specific problems. Improperly performed work and/or equipment or software failures produce errors and delays that affect the operations and/or reputations of multiple or critical departments, programs, or units, and individuals. Improperly performed work and/or equipment or software failures may be remedied in the short to medium term, but at substantial cost of time and resources. The scope of improperly performed work and/or equipment or software failure is large and the nature of the activity requires that emergency repairs be performed.