5001 Senior Graphic Designer, Publications


TITLE Senior Graphic Designer, Publications




IMMEDIATE SUPERVISOR Director of Publications

MAJOR ADMINISTRATOR Vice President for Marketing and Communications


The Senior Graphic Designer, Publications is responsible for producing a wide range of printed materials (brochures, recruitment and advertising materials, posters, murals, banners, etc.), provides web graphic design services for the University, and produces more complex and high profile projects, such as the Viewbook. The Senior Graphic Designer, Publications takes projects from concept to delivery, participates in project interviews, develops concepts and designs, directs photo shoots, presents design layouts to clients, arranges for the printing of publications with both on-campus and off-campus printers, and coordinates the work of full-time, part-time, and student workers in the development and production of designs. The Senior Graphic Designer, Publications provides troubleshooting and software installation for the Macintosh computers in the department, prepares specifications and orders computers for the department, coordinates focus groups for the Viewbook, supervises some student workers directly as well as mentoring all student workers in the department, coordinates the printing and billing of projects completed by students, and maintains the digital job archive system.


Education: A Bachelor's degree in Graphic Design is required. A Bachelor of Fine Arts degree with an emphasis in Graphic Design is preferred.

Experience: Two years of experience as a Graphic Designer are required. The experience referred to above must include an understanding of design and typography and the process of creating a publication through all its phases from concept through printing. Extensive experience in Macintosh desktop publishing (including such software as QuarkXpress, InDesign, Adobe Photoshop, and Adobe Illustrator) is required. Experience in a university setting and supervisory experience is preferred.

Skills: Must demonstrate talent as a designer, including an understanding of the need to balance function and visual appearance to achieve successful communication. Excellent communication and interpersonal skills are required. Organizational, planning and supervisory skills are required. The ability to develop knowledge of, respect for, and skills to engage with those of other cultures or backgrounds is required.

Effort: The scope of the position occasionally requires working additional hours to complete jobs and to attend press checks, and an extensive amount of time working at a computer workstation. Occasional lifting of printed materials weighing up to 35 pounds can occur.

Other: Reliable transportation is required to attend press proofs, meetings, and project interviews.


1. Produces effective publications, including high profile projects, from concept to delivery by participating in project interviews with clients, developing concepts and designs, coordinating focus groups, directing photo shoots, presenting layouts to clients, producing proofs and camera-ready artwork, developing printing specifications, coordinating with Procurement Services on bidding of printing projects, and arranging for the printing of publications with both on-campus and off-campus printers.

2. Meets clients' communication objectives through a thorough knowledge of typography and design to create concepts and comprehensive layouts and advising the clients of appropriate options to achieve their communication objectives.

3. Ensures effective and timely production by working closely with clients, writers, editors, photographers, other designers, and printers to coordinate production schedules and complete printed material on time.

4. Operates within budgets and deadlines established for various publications by managing assigned projects through coordinating a production schedule.

5. Ensures that printed publications meet the quality expectations of the client by monitoring the printing process, including approval of printer's bluelines and/or color proofs, and attending press checks as needed.

6. Creates camera-ready artwork by utilizing available desktop publishing equipment and software programs and becoming proficient with new software programs and versions.

7. Supports the technology aspect of the department by maintaining a current knowledge of desktop publishing for graphic design, preparing specifications and ordering computers, troubleshooting computers and installing software, maintaining the digital job archive system, and assessing the office's computer/networking needs.

8. Supports the department by supervising full-time, part-time, and student workers in the development and production of printed material and handling printing and billing for student worker projects.

9. Contributes to a work environment that encourages knowledge of, respect for, and development of skills to engage with those of other cultures or backgrounds.

10. Remains competent and current through self-directed professional reading, developing professional contacts with colleagues, attending professional development courses, and attending training and/or courses as required by the designated supervisor.

11. Contributes to the overall success of the department by performing other essential duties and responsibilities as assigned.


The Senior Graphic Designer is supervised by the Director of Publications and may advise and direct the work of full-time and part-time employees, serves as mentor to student workers, and directly supervises one to two student workers.




Factor 1: Professional Knowledge, Skill, and Technical Mastery

Level 3 - 1500 Points: Entry-level knowledge of the principles, concepts, practices, and methods of an administrative, managerial, technical, or professional specialty. Knowledge permits employee to carry out basic recurring tasks and routine portions of assignments or to carry out less demanding professional elements of assignments in professional or technical areas including accounting or auditing, financial management, business administration, human resources, law, engineering, science, or medicine, while gaining familiarity with the University's policies and goals, business practices, and/or accounting systems. This level of knowledge permits the employee to schedule and carry out the steps of a limited operation or project, or to complete stages of a multi-phase project. Alternatively, knowledge at this level might also permit the employee to carry out recurring tasks and routine assignments requiring moderate experience in specific areas within higher education. Knowledge at this level is typically acquired through a combination of formal education and/or training and experience that includes a requirement for a college degree in a specific technical or professional specialty. Knowledge requirements may also include a limited amount of related work experience. Alternatively, equivalent knowledge requirements at this level include a non-technical or general Bachelor's degree requirement with a moderate level of additional related work experience or a non-specific Master's degree requirement with some related work experience.

Factor 2: Supervisory Responsibility

Level 2 - 130 Points: Regular, but limited, supervision, training, or directing the work assignments of (a) small numbers of student, part-time or temporary workers, or (b) one or more permanent, full-time employees. The nature of supervision is largely confined to scheduling work and assigning tasks. Supervision at this level typically does not include a full range of supervisory responsibilities, and supervisory duties typically do not consume a large portion of the work day.

Factor 3: Interactions with Others

Level 3 - 250 Points: The purpose of interactions is to advise or counsel others to solve recurring and structured problems, and/or to plan or coordinate work efforts with other employees who are working toward common goals in situations where relationships are generally cooperative. Interactions are moderately structured and routine and may involve employees in different functions, students, and/or the general public. These types of interactions require normal interpersonal skills.

Factor 4: Job Controls and Guidelines

Level 2 - 250 Points: The employee carries out a group of procedures using the general methods and desired results indicated by the supervisor. Typically, standard operating procedures, handbooks, and/or reference manuals exist for most procedures, but the employee must select from the most appropriate of several guidelines and make minor adjustments to methods. Unforeseen situations are normally referred to others for resolution. Assignments are related in function and objective, but processes, procedures, or software varies from one assignment to another. Based on the assignment, the employee uses diverse, but conventional, methods, techniques, or approaches. Employees in jobs at this level may perform work that is moderately complex, but normally performed within a fairly narrow and specific functional area.

Factor 5: Managerial Responsibility

Level 3 - 850 Points: Work involves providing significant support services to others both within and outside of the department that substantially influences decision-making processes. Work activities are complex and others rely on the accuracy and reliability of the information, analysis, or advice to make decisions. Work activities have a direct, but shared, impact on further processes or services, affect the overall efficiency and image of the department, and may have material impact on costs or service quality within the cost center. Incumbents may be responsible for identifying areas of need and for developing proposals that request funding to fulfill those needs.