The content is the essence for any site. While knowing your audience helps you understand what information may be required, knowing your content helps you decide how to best display that information. Deciding how your content will appear to your reader is the next step in the development process.
- Build an outline or flowchart of how your information will be displayed.
- Put information with less priority on lower level pages.
- Group your information into categories that are easily understandable to your audience.
When your audience goes to your site for information, they shouldn't have to scour your page to find it. Your page organization should be as planned as your selected audience and displayed in a equally thoughtful manner.