Missouri State University

Using Color

Color choice for your site layout is very important. It is another area of web design that if ignored can cause you to lose traffic to your site. Good color choices are ones that are easily legible even against the various backgrounds patterns or colors you may use.

Easy to read text Difficult to read text
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Color can be used to emphasize a point, by making it stand out. How you use color is going to be noticed by almost every person who views your page, and it will impact their decision about how much they like your site, even if the decision is unconscious.

For more information about the Missouri State colors, see the color guidelines.

For more general information, visit Colors and Backgrounds from the Yale Style Manual.