Reflections Alumnus Action Student Spotlight Faculty Focus Marketing Buzz
February 2009 Reflections
Marketing Department Strides Forward in New Year
By Robin Luke
Marketing faculty set a high bar in teaching, research, and service. Dr. Steve Parker receives a Research Award from former Dean, Dr. Ron Bottin.
This newsletter brings with it a new Dean of the College of Business Administration, Dr. Danny Arnold! Dean Arnold will begin his formal appointment on April 1. He succeeds Dr. Ronald Bottin, who retires after 18+ years as COBA’s leader.
Most recently, Dean Arnold was the Dean of the Business School at Frostburg State University, Frostburg, Maryland. In that position, he led the college’s effort to achieve accreditation from the Association to Advance Collegiate Schools of Business International (AACSB International).
Prior to that, he served as Dean and Professor of Marketing at New Mexico State University. He also served in a variety of positions at Mississippi State University, including Associate Dean for Internal Affairs and Acting Director of Graduate Studies in Business, and taught at Austin Peay State University, Stephen F. Austin University, and McNeese State University.
Dean Arnold holds a Doctorate in Business Administration from Louisiana Tech University in Ruston, Louisiana. He also earned a Masters of Business Administration with an emphasis in finance and a Bachelors of Science with an accounting major from the same university.
We are pleased to welcome Dean Arnold to the campus as Dean and a fellow Marketing faculty member!
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On another note, our faculty continues to set a high bar in teaching, research, and service (TRS). If it was up to me, more than half of our faculty would be deserving of “a perfect score” in TRS. This past year, our faculty of 21 averaged a teaching evaluation score by students of approximately 4.5 on a 5-point scale! Thirteen of our faculty have two or more journal articles published this past year, and four faculty have five or more articles published in the past year! They continue to serve on community boards of directors and other areas where their expertise “makes a difference” in Springfield and Missouri.
One of four marketing faculty who had five or more articles in 2007-2008, Dr. Charlie Pettijohn accepts his Research Award from Dean Bottin.
Missouri Governor Jay Nixon’s support of higher education (no cuts in the 2009 budget) was received warmly by the MSU community. We also realize that this brings with it the responsibility to be respectful of the conditions of that agreement. The Governor has further stated that there will be no raises in tuition for the coming year, although we will still see additional students desiring to enter the College of Business Administration. We are mindful of the need to do our best to continue to educate our students to be productive, successful, and good business citizens.
Please be sure to let us know of any job changes and/or promotions you have experienced. We are always eager to hear from you. In addition, be sure to drop by the office or let us know by email of anything newsworthy about you, your family, or friends of the department. Here’s wishing you the very best!
Robin Luke
Professor and Department Head
Department of Marketing
College of Business Administration
Missouri State University
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