Missouri State University

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Dr. Chuck Hermans

Associate Professor Associate Professor Chuck Hermans

Glass 244

 

SPRING 12 OFFICE HOURS

MONDAY & WEDNESDAY:  1:00PM - 3:00PM & 6:00PM - 6:30PM

 

Courses

  • MKT 464/764 International Logistics and Global Supply Chain Management
  • MKT 474/774 International Marketing

 

FALL 11 Office Hours

MONDAY & WEDNESDAY:  1:00PM - 3:00PM

AND BY APPOINTMENT 

 

Syllabi: All syllabi are subject to change at the Instructor's discretion and are the Intellectual property of the author.

These documents require Microsoft Word

MKT 474 ~ SU 2011

MKT 474  SCHEDULE ~ SU2011

 

MKT 474

MKT 474 - Reading List

MKT 764

MKT 764 - Reading List 

 

Teaching Interests

International Marketing, E-Commerce, Consumer Behavior and Strategic Marketing 
 

Research Interests

Cross-cultural Comparisons in Consumer Behavior, International Diffusion Models and Segmentation, International E-commerce, Internet Marketing, International and E-commerce Implications for Marketing Pedagogy  
 

Title of Latest Three Journal Acceptances

  • "A Cross-Cultural Exploration of Materialism in Adolescents"

  • "Fashion Consciousness of Chinese, Japanese and American Teenagers"

  • "The Communication of Social Responsibility by US Banks"


Honors and Awards

  • COBA Teaching Award – Excellence in Teaching 2005

  • Best Student Paper Award – The Society for Marketing Advances

  • Writing Award (Short Story) – New Mexico State University
     

Personal Highlight of the Last Five Years

Watching my kids grow up, Hanging out with my wife, Having fun in life…What a ride!
 

Hobbies/Interests

Playing the Guitar, Singing in the Band at Church, Water Skiing, Chess, Motorcycle Racing, Camping, and 4-Wheeling
 

Favorite Song

Led Zepplin – “Stairway to Heaven”

 

Highest Degree, Concentration and Institution