Associate Professor

 Webpage

Dr. Hermans' Homepage

Courses

• MKT 464/664 International Logistics and Global Supply Chain Management
• MKT 474/674 International Marketing

 

FALL 09 Office Hours

Monday & Wednesday:  10:00AM - 12:00PM  & 2:00PM - 3:00PM

 

Syllabi: All syllabi are subject to change at the Instructor's discretion and are the Intellectual property of the author.

These documents require Microsoft Word

MKT 464

MKT 474

MKT 774

 

Highest Degree, Concentration and Institution

Ph.D., Marketing, New Mexico State University
 

Teaching Interests

International Marketing, E-Commerce, Consumer Behavior and Strategic Marketing 
 

Research Interests

Cross-cultural Comparisons in Consumer Behavior, International Diffusion Models and Segmentation, International E-commerce, Internet Marketing, International and E-commerce Implications for Marketing Pedagogy  
 

Title of Latest Three Journal Acceptances

• "A Cross-Cultural Exploration of Materialism in Adolescents"

• "Fashion Consciousness of Chinese, Japanese and American Teenagers"

• "The Communication of Social Responsibility by US Banks"

Honors and Awards

• COBA Teaching Award – Excellence in Teaching 2005

• Best Student Paper Award – The Society for Marketing Advances

• Writing Award (Short Story) – New Mexico State University
   

Personal Highlight of the Last Five Years

Watching my kids grow up, Hanging out with my wife, Having fun in life…What a ride!
 

Hobbies/Interests

Playing the guitar, Singing in the band at church, Water skiing, Chess, Motorcycle racing, Camping, and 4-wheeling
 

Favorite Song

Led Zepplin – “Stairway to Heaven”