Missouri State University

Skip search and site index

Marketing Department 

Professor Peggy Gilbert, MBA

Gilbert

Assistant Professor

Courses

  • MKT 350 - Principles of Marketing
  • MKT 351 - Consumer Behavior

FALL 09 Office Hours

MWF:  11:00AM - 12:00PM

MW:  1:00PM - 2:00PM

 

Syllabi:  All syllabi are subject to change at  the Instructor's discretion and are the Intellectual property of the author

These documents require Microsoft Word

MKT 350

MKT 351

 

Highest Degree, Concentration and Institution

MBA, Marketing, Northeast Louisiana University


Teaching Interests

Principles of Marketing and Consumer Behavior  


Research Interests

Student Education Methods and Methodologies of Instructing


Title of Latest Three Journal Acceptances

  • “Student Mentorship’s: Impact Assessment and Implications for Corporate Culture”

  • “Reasons New Products Fail: An Examination of Selected Product Development-Related Shortcomings and Oversights”

  • “More Reasons Products Fail: An Examination of Planning, Development and Implementation Oversights”


Hobbies/Interests

Writing Fiction, Traveling and Reading


Favorite Song/Artist

Classical Music