Missouri State University

Marketing Department

Alumni Spotlight

Lesley Hall

Andrew Garton, MBA-Emphasis in Marketing-2010
Position:
 Foundation Scholarship Coordinator, MSU
Current City: Springfield, MO

 

Since graduating in 2010 with his MBA (emphasis in marketing), Andrew Garton has been able to use his marketing education while working for the Missouri State University Foundation, originally as the University’s first Foundation Scholarship Coordinator and now as a Director of Development.

Originally tasked with implementing a new online application system, through which all students on the Missouri State Springfield campus applied for nearly $2,000,000 in donor-funded scholarships, Garton now splits his time between Springfield and Kansas City on behalf of the University.


Garton explained his new role at the University, “I currently work with alumni to keep them connected with Missouri State and to help them find opportunities to engage and give back in a meaningful way. For some folks that is providing updates about what is happening on campus and for others it is connecting them with our students for internships and jobs. Still other alum will give their time and advocacy, and some make a financial contribution to Missouri State.”

In addition to the Missouri State University Foundation, Garton also is a member of the Missouri State University Founders Club, he serves as a Staff Senator, the Chair of the Staff Senate Scholarship Committee, a University Staff Ambassador, a member of the BEAR Connection staff mentoring program, a member of the University Disciplinary Hearing Panel and as an advisor for Xi Omicron Iota sorority.

Garton attributes a lot of his current success to his marketing education. “I can say with absolute certainty that without the knowledge, experience and résumé I built through the MSU Marketing Department, there is no way I would be where I am today. The department—specifically the MSU Ad Team—gave me the opportunity to work in a real-world setting with government organizations to implement actual campaigns and projects,” Garton said.

“That passion for non-for profits, performance excellence and project management experience guides much of what I do in my daily duties. The skills I have gained in research, message crafting and targeting have led me to great success in my position.”

Since graduating, Garton enjoys the fulfillment of a hard-day’s work. “Seeing your work and efforts translate to a tangible result is incredibly rewarding. In the MSU Marketing Department, you often step out of the books and theoretical and dive into the creation of actual marketing campaigns for actual clients—an opportunity students at many other universities never get to experience. However, with the end of the semester comes the end of the project. You often don’t know the results of your efforts. In the workplace, getting to see the actual increase you were charged with producing is very satisfying and something I hadn’t experienced.”