Professor
Glass 256
Spring 12 Office Hours
TUESDAY: 9:00AM - 9:30AM
THURSDAY: 10:45AM - 12:30PM & 1:45PM - 3:00PM
AND BY APPOINTMENT
Courses
- MKT 350 - Principles of Marketing
- MKT 380 - Creative Advertising
- MKT 480 - Advertising Campaigns
Syllabi: Syllabi are subject to change at the Instructor's discretion and are the Intellectual property of the author.
This document is available in Microsoft Word
Highest Degree, Concentration and Institution
Ph.D., Marketing, Promotion & Quantitative Analysis, Oklahoma State University
Teaching Interests
Creative Advertising, Advanced Advertising, Advertising Campaigns, Marketing Strategy, Environmental Marketing, Interactive Media
Research Interests
Brand Strategy
Ethics in Advertising
Title of Latest Three Journal Acceptances
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"Ethical Behaviors: A Comparison of Advertising Professionals and Students"
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"Implementing Interactive Media Into the Classroom: Enhancing Student Performance"
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"Managerial and Peer Influence on Ethical Behavior in Personal Selling"
Honors and Awards
- Selected to redesign the FBI & CIA's National Security Internship Website (2009)
- Placed first in the Edventure Partners Branding the United States Intelligence National Student Advertising Competition (2009)
- Placed first in the American Public Transportation Association National Student Competition
- Dean's Distinguished Professor (2008)
- American Advertising Federation Outstanding Faculty Member Award
- Placed in the top 10 in the American Advertising Federation National Student Advertising Competition in 5 of the last 10 years, as Advisor
- Placed Fifth-In-Nation at American Advertising Federation Competition
- First Place in Citibank Visa National Student Advertising Competition
Personal Highlight of the Last Five Years
My 5 year-old Daughter Says Please & Thank You
Hobbies/Interests
Traveling, Biking & Motorcycling, Movies, Soccer
Favorite Song/Artist
Jack Johnson