Marketing Research Three-Year Degree Plan

This is a model three-year degree plan. Your path to graduation may vary slightly based on factors such as college credit you earned while in high school, your choice of general education electives, and placement in English and Mathematics.

The following degree plan is based on the general education program instituted in fall 2014. For the previous general education requirements, please access these Student Transition Resources.

First semester (fall)

CoursesHours
Total hours18
ENG 110 Writing I 3
GEP 101 First-Year Foundations 2
MTH 135 or above 3
PSY 121 Introductory Psychology 3
Natural World with Lab 4
COM 115 Fundamentals of Public Speaking 3

Second semester (spring)

CoursesHours
Total hours18
QBA 237 Basic Business Statistics 3
CIS 200 Critical and Creative Thinking Using Information Technology 3
ECO 155 Principles of Macroeconomics 3
Human Cultures - Humanities 3
PLS 101 American Democracy and Citizenship 3
MGT 286 Business Communications 3

Third semester (summer)

CoursesHours
Total hours6
ACC 201 Introduction to Financial Accounting 3
LAW 231 Legal Environment of Business 3

Fourth semester (fall)

CoursesHours
Total hours18
ACC 211 Introduction to Managerial Accounting 3
CIS 201 Computer Applications for Business 3
ECO 165 Principles of Microeconomics 3
Human Cultures - Arts 3
Cultural Competence 3
Natural World 3

Fifth semester (spring)

CoursesHours
Total hours18
SOC 305 Population Analysis 3
FIN 380 Financial Management 3
QBA 337 Applied Business Statistics 3
MKT 350 Principles of Marketing 3
ENG 210 Writing II: Writing Across the Disciplines
or ENG 221 Writing II: Writing for the Professions
or ENG 321 Writing II: Beginning Technical Writing
3
HST 121 Survey of the History of the United States to 1877
or HST 122 Survey of the History of the United States Since 1877
3

Sixth semester (summer)

CoursesHours
Total hours7
LAW 332 Debtor and Creditor Rights and Remedies 1
MGT 340 Principles of Management 3
Globalization 3

Seventh semester (fall)

CoursesHours
Total hours18
MKT 364 Operations Management
or MKT 450 Supply Chain Management and Sustainability
3
MKT 351 Consumer Market Behavior 3
Elective 3
MKT 352 Personal Selling 3
MKT 360 Marketing Research 3
MGT 397 Business Report Writing
or ENG 321 Writing II: Beginning Technical Writing
3

Eighth semester (spring)

CoursesHours
Total hours17
Elective 1
CIS 429 Information Systems with Business Intelligence 3
MKT 570 Advanced Marketing Research 3
MKT 596 Research Issues and Problems: Marketing 1-3
MKT 472 Advanced Marketing 3
MKT 464 International Logistics and Global Supply Chain Management
or MKT 474 International Marketing
3

Ninth semester (summer)

CoursesHours
Total hours6
Elective 3
MGT 487 Strategic Management and Policy 3

GPA requirements include a minimum 2.00 Missouri State GPA and a minimum 2.50 combined GPA to be guaranteed admission to the College of Business.