Missouri State University

Marketing Research Three-Year Graduation Plan

This is a model three-year graduation plan. Your path to graduation may vary slightly based on factors such as college credit you earned in high school, your choice of general education electives, and placement in English and Mathematics.

This degree program can be completed in three years, including three summer semesters.

First semester (fall)

First semester courses Credit hours
ENG 110 Writing I3
GEP 101 First-Year Foundations2
MTH 135 or above (not 145) 3
PSY 121 Introductory Psychology3
CIS/CSC 101 or waiver0-2
General Education course3
Total hours14-16

Second semester (spring)

Second semester courses Credit hours
COM 115 Fundamentals of Public Speaking3
KIN 210 Healthy Lifestyles: Preventive Approaches3
ECO 155 Principles of Macroeconomics3
HST 121 or HST 1223
CIS 201 Computer Applications for Business2
General Education course4
Total hours17

Third semester (summer)

Third semester courses Credit hours
ACC 201 Introduction to Financial Accounting3
ECO 165 Principles of Microeconomics3
PLS 101 American Democracy and Citizenship3
Total hours9

Fourth semester (fall)

Fourth semester courses Credit hours
ACC 211 Introduction to Managerial Accounting3
LAW 231 Legal Environment of Business3
MGT 286 Business Communications3
QBA 237 Basic Business Statistics3
General Education course3
Globalization3
Total hours18

Fifth semester (spring)

Fifth semester courses Credit hours
MGT 340 Organizational Behavior and Management3
FIN 380 Financial Management3
QBA 337 Applied Business Statistics3
MKT 350 Principles of Marketing3
ENG 210 or ENG 221 or ENG 3213
General Education course3
Total hours18

Sixth semester (summer)

Sixth semester courses Credit hours
MGT 364 or MKT 4503
General Education course4
Total hours7

Seventh semester (fall)

Seventh semester courses Credit hours
LAW 332 Debtor and Creditor Rights and Remedies1
MKT 351 Consumer Market Behavior3
MKT 474 or MKT 4643
MKT 352 Personal Selling3
MKT 360 Marketing Research3
MGT 397 or ENG 3213
Electives1
Total hours17

Eighth semester (spring)

Eighth semester courses Credit hours
SOC 305 Population Analysis3
MKT 570 Advanced Marketing Research3
MGT 596 Research Issues and Problems: Management1-3
MKT 472 Advanced Marketing3
Electives5
Total hours17

Ninth semester (summer)

Ninth semester courses Credit hours
CIS 429 Information Systems in Business3
MGT 487 Strategic Management and Policy3
Total hours6

GPA requirements

GPA requirements include a minimum 2.00 Missouri State GPA and a minimum 2.50 combined GPA to be guaranteed admission to a degree program in COB.

First sixty hours

The following courses should be completed in the first sixty hours:

  • ENG 110
  • GEP 101
  • MTH 135 or above (not 145)
  • PSY 121
  • CIS/CSC 101 or waiver
  • ECO 155
  • COM 115
  • KIN 210
  • ACC 201
  • ECO 165
  • LAW 231
  • ACC 211
  • QBA 237
  • MGT 286

Special course notices

ENG 321 can count on both Writing II and major requirements.

SOC 305 has a prerequisite (SOC 150). Check with department for course periodicity.